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Shona Joy is immensely proud to continue our longstanding partnership with SurfAid, an organisation that has made remarkable strides in improving the lives of women and children in some of the most remote and isolated villages around the globe. SurfAid’s mission is deeply rooted in enhancing health and wellbeing in these communities, where maternal and child mortality rates are among the highest in the world. They focus on delivering essential healthcare services, clean water, improved sanitation, and better nutrition, all while empowering local communities to create sustainable solutions that foster long-term development and self-reliance.
Shona Joy is immensely proud to continue our longstanding partnership with SurfAid, an organisation that has made remarkable strides in improving the lives of women and children in some of the most remote and isolated villages around the globe. SurfAid’s mission is deeply rooted in enhancing health and wellbeing in these communities, where maternal and child mortality rates are among the highest in the world. They focus on delivering essential healthcare services, clean water, improved sanitation, and better nutrition, all while empowering local communities to create sustainable solutions that foster long-term development and self-reliance.
This year, our dedication to SurfAid reached new heights with incredible results. We are thrilled to have been the official T-Shirt sponsor for the annual SurfAid Cup in Byron Bay, an event that unites the surfing community for a cause we deeply care about. We're especially proud to announce that our sponsored team of exceptional female surfers clinched first place in the Cup! Thanks to their outstanding performance and your support, each T-Shirt sold contributed $10 directly to SurfAid’s Women & Children Program. These funds are making a significant impact by providing crucial healthcare services, ensuring access to clean water and sanitation, and enhancing nutritional standards for families in need.
A special thank you to our surfing team; Mia Waite, Ramona Haddrell, Mahli Abbott and Larita Monroe.
This year, our dedication to SurfAid reached new heights with incredible results. We are thrilled to have been the official T-Shirt sponsor for the annual SurfAid Cup in Byron Bay, an event that unites the surfing community for a cause we deeply care about. We're especially proud to announce that our sponsored team of exceptional female surfers clinched first place in the Cup! Thanks to their outstanding performance and your support, each T-Shirt sold contributed $10 directly to SurfAid’s Women & Children Program. These funds are making a significant impact by providing crucial healthcare services, ensuring access to clean water and sanitation, and enhancing nutritional standards for families in need.
A special thank you to our surfing team; Mia Waite, Ramona Haddrell, Mahli Abbott and Larita Monroe.
This collaboration is deeply personal for Shona Joy and her family. Out connection to SurfAid and the Byron Bay community runs deep, reflecting a shared commitment to the values of care, compassion and community empowerment. SurfAid’s approach, which focuses on working alongside local communities to build sustainable solutions, aligns seamlessly with our own values of creating lasting, positive impact. By supporting SurfAid, we are not only contributing to immediate relief efforts but also investing in a future where communities are equipped to thrive independently.
This collaboration is deeply personal for Shona Joy and her family. Out connection to SurfAid and the Byron Bay community runs deep, reflecting a shared commitment to the values of care, compassion and community empowerment. SurfAid’s approach, which focuses on working alongside local communities to build sustainable solutions, aligns seamlessly with our own values of creating lasting, positive impact. By supporting SurfAid, we are not only contributing to immediate relief efforts but also investing in a future where communities are equipped to thrive independently.
"At SurfAid, we deeply value our partnership with Shona Joy. Since we began working together in 2020, we’ve collaborated on products that beautifully blend our shared values, and now, with the Women's SurfAid Cup, our connection has only grown stronger. Their commitment to making a positive impact has enhanced our ability to support remote communities, and we look forward to continuing this incredible journey together."
- Claire Stafford, Head of Donors and Partnerships, SurfAid
"At SurfAid, we deeply value our partnership with Shona Joy. Since we began working together in 2020, we’ve collaborated on products that beautifully blend our shared values, and now, with the Women's SurfAid Cup, our connection has only grown stronger. Their commitment to making a positive impact has enhanced our ability to support remote communities, and we look forward to continuing this incredible journey together."
- Claire Stafford, Head of Donors and Partnerships, SurfAid
A heartfelt thank you to Karina Eneaver, Lindsay Holland and Aisha Katherina – friends of the brand, pictured above for their support of our collaboration.
A heartfelt thank you to Karina Eneaver, Lindsay Holland and Aisha Katherina – friends of the brand, pictured above for their support of our collaboration.
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